Ivanka Farrell
Managing Director, Media
Ivanka Farrell is a Managing Director at Bully Pulpit International (BPI), where she leads the agency’s paid media practice. With over 15 years of experience in political campaigns, public affairs, and advocacy, she and her team specialize in building integrated strategies that blend the precision of digital with the reach of traditional media — all designed to move at the speed of news.
She brings a unified view to media investment by bridging linear, CTV, digital and experiential platforms to reach high-value audiences and drive results.
Ivanka got her start at BPI in an untraditional way — as a high school senior who cold-emailed her way into a fellowship. Since then, she has worked across nearly every team at the firm, including client services, operations, and creative, before helping scale BPI’s paid media offering.
Beyond campaign work, Ivanka is a mentor to early career women at BPI and across the industry, regularly advises early-stage media publishers on pricing and product strategy and participates in Ukrainian advocacy work.
She is based in Houston, T.X. with her husband, Ian, and geriatric beagle-lab mix, Ralph.